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Examine how to protect your IP rights; and find out how to use them to earn money—through exploitation, licensing and raising finance.
In eight crisp chapters, E. André Carter and Raymond Millien provide a practical, down-to-earth and well-illustrated guide (complete with extensive real life examples) that will be essential reading for entrepreneurs and investors.
Little Blues also includes eight appendices, providing invaluable information such as: • Guides for writing confidentiality, non-disclosure and other IP-related agreements. • A sample engineering notebook page, invention disclosure form and IP policy. • Case studies of how small companies have secured financing through IP.
More than just a business or legal textbook, Little Blues clearly explains why your company needs a central and persistent focus on IP and how you can achieve this by following simple steps. All stakeholders in small technology-based businesses will benefit from reading it.
"A must-read for guidance and insight on the historical aspects and current significance of building and maintaining an enterprise wide IP culture. This book clearly explains that IP is just as important, if not more important, to the success of a high-tech start-up as the business's plant and equipment. Furthermore, it illustrates that having the right perspective and developing good IP habits will ensure an organization's goal of becoming a Little Blue" Foreword by Michael E. Melton, former Deputy General Counsel for IP, Pitney Bowes
"The fraction of the total output of our economy that is essentially conceptual rather than physical has been rising. This trend has, of necessity, shifted the emphasis in asset valuation from physical property to intellectual property and to the legal rights that inhere in the latter" Alan Greenspan
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